Danny Morrison Named to Lead Role at Charlotte Sports Foundation

CHARLOTTE, N.C. (Jan. 29, 2019) – The Charlotte Sports Foundation (CSF), which has been instrumental in developing Charlotte as a mecca for signature sporting events, announced today that former Carolina Panthers team president Danny Morrison will succeed executive director Will Webb, effective May 1, 2019.

Webb will continue to serve the foundation in a full-time advisory role through April 2020, working alongside Morrison to ensure a smooth transition.

CSF is a nonprofit organization founded in 2013 that provides leadership for sports-based initiatives that strive to have a positive impact on the economy and quality of life in the Charlotte region. CSF owns and operates the season-opening Belk College Kickoff and postseason Belk Bowl, in addition to serving as the local organizing committee for the Dr Pepper ACC Football Championship in Charlotte.

“The Charlotte Sports Foundation has produced tremendous results for the Charlotte region and I applaud Will for his outstanding leadership over the past nine years,” Morrison said. “I’m thrilled to have the chance to build on his great work as we continue to seek opportunities to bring premier sporting events that will have a positive impact in this community that we love so much.”

Morrison served as president of the Carolina Panthers from 2009 to 2017. During a sports management career spanning more than 30 years, he also served as athletic director and later senior vice president of Wofford College, commissioner of the Southern Conference, and athletic director of TCU. Dr. Morrison currently serves as professor of practice in the Department of Sport and Entertainment Management at the University of South Carolina.

“In addition to bringing top-tier college football events to the region, the Charlotte Sports Foundation has also played a critical role in supporting the success of partners including the PGA, Charlotte Motor Speedway, the Hornets and the Carolina Panthers,” Webb said. “I’m grateful for the opportunity I’ve had to work with our dynamic board in fulfilling the foundation’s mission, and I can’t imagine a more qualified individual than Danny Morrison to lead the Charlotte Sports Foundation into the future.”

Webb joined a CSF predecessor organization, Charlotte Collegiate Football, in 2010 as it was preparing for the first ACC football championship in Charlotte. During his tenure, CSF has succeeded in securing the ACC title game through 2030 while also negotiating several successful neutral-site game agreements, growing the Belk Bowl into a holiday tradition and incorporating the SEC into the bowl in 2014. Webb oversaw the expansion of the CSF staff from two full-time employees to seven.

“Will Webb has helped transform sports in Charlotte,” said Johnny Harris, chair of the Charlotte Sports Foundation. “He should be exceedingly proud of the role he has played in bringing big-time events that have significantly benefited our region’s economy and enhanced Charlotte’s reputation as a great place for major sporting events.”

“Our entire community should be thankful for Will Webb’s contributions and excited that we have found in Danny Morrison the perfect individual to succeed him,” said Andrea Smith, vice chair of the Charlotte Sports Foundation. “Danny’s background and record of success at all levels of sports, from college athletics to professional football, will be invaluable as the foundation seeks to further enhance our region’s desirability as a destination for major sporting events.”

About the Charlotte Sports Foundation

CSF, a nonprofit 501(c)(3) organization, was created in the spring of 2013 as a combined entity of Charlotte’s two primary sports development groups, Charlotte Collegiate Football and the Charlotte Regional Sports Commission. Its origins can be traced to the vision of Charlotte civic leaders after the very successful hosting of the 1994 NCAA Men’s Final Four. The Board of Directors that guides the Charlotte Sports Foundation boasts a dynamic roster of top Charlotte civic and business leaders. Please visit www.CharlotteSports.org for more information.

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